We’ve just celebrated the best Labor Day weekend in decades.
No, I’m not talking about all of those holiday sales – or my backyard barbecue (though it was pretty awesome).
According to the BLS, the nation created more than 200,000 jobs in August, beating forecasts. The unemployment rate remained at a decades-low 3.9%.
On top of that, wages are finally on the rise after stagnating since the recovery began almost a decade ago.
With a 2.9% year-on-year growth, wages climbed at their fastest rate since June 2009.
But here’s the thing. There’s something about this jobs boom that Wall Street isn’t telling you about.
Independent contractors also find themselves in the midst of a huge rally.
A new report says that the barely-talked-about freelance workforce is growing three times faster than overall labor growth. Right now, it contributes $1.4 trillion to our economy.
This trend is bound to shake up employment as we know it.
And I’ve uncovered a great tech leader poised to crush the market thanks to this unstoppable trend.
Check it out…
Spirit of Independents
Now then, if all you did was glance at the headlines, you’d think the fast-growing U.S. economy heavily favors employees over freelancers. It’s easy to see why.
Let’s start with the hiring streak. August was the 95th consecutive monthin which American employers hired more people than they fired. This is the longest such streak on record and, in part, explains why we have 6.9 million unfilled jobs out there.
You see, those employment trends are creating new income for millions of families. The U.S. Census Bureau says that last year was the first time the average American middle-class household earned more than it did the year before since 1999. That average household income came in at a record $61,372.
In other words, with the economy running in high gear, it’s never been a better time to become self-employed- or to start a new small business for that matter.
We see that reflected in the rise in power and income of independent workers. We’re talking about folks like lawyers, accountants, and marketing and management consultants, as well as truck drivers, landscapers, real-estate agents, and sales reps.
Consider a study from Edelman Intelligence that says independents are trading in their W2s for 1099s in record numbers.
Titled Freelancing in America 2017, the comprehensive report found that 57.3 million people as of last year were technically self-employed, though many may work as independent contractors for the same firm for many years.
Growing three times faster than the official labor pool since 2014, independents will outnumber formal employees by 2027, according to the report, which was conducted for Freelance Union and Upwork, both pools for independent workers.
Self-Preservation Is Key
The report suggests that a surprising number of independents are motivated to give up a formal arrangement by simple self-preservation.
Edelman says 54% of U.S. workers believe their jobs may not exist in 20 years, falling victims to the impact of artificial intelligence, robotics, and automation.
By becoming freelancers, these people believe they can stay ahead of such threats and carve out careers in which they can respond quicker to big tech shifts. Some 65% of independents say they are updating skills to remain marketable, compared with 45% of employees who say the same thing.
And remember, many independents who file 1099 forms with the Internal Revenue Service as self-employed individuals own small businesses.
This group also is enjoying its halcyon days. The National Federation of Independent Business found last month that small-business optimism is at its highest ever in the 45 years it’s been surveying members.
Add it all up and you can see that this is a great market for a tech leader that caters to this massive block of self-employed people.
That’s exactly what makes Intuit Inc. (Nasdaq: INTU) a powerhouse in this field.
Yes, the software firm sells heavily to consumers with its famous TurboTax package. The best-known product in its class, Turbo Tax has more than 50 million users.
But Intuit also counts more than 5.5 small businesses and self-employed people as clients with products like the accounting package QuickBooks. With QuickBooks, independents can track their banking, sales, expenses, taxes, reports, and more in a single dashboard.
The storied Silicon Valley leader really picked up the pace with self-employed clients beginning in 2014. That’s when it launched QuickBooks Online Self-Employed.
It was a big hit with independents and is now one of the firm’s fastest-growing products, counting 700,000 users. This helps explain why Intuit’s self-employed and small-business unit grew 18% in its most recent quarter, compared with the year-ago period.
Intuit’s own surveys show that the ratio of independents will rise to 43% of the workforce by 2020.
The company is clearly taking a cue from its customers. And it’s all because of its highly popular financial app Mint. In 2013, the company noticed that users wanted to keep personal and professional expenses separate – and pounced on the market.
Now, Mint gaining popularity with this user group. The cloud-based app allows users to track their bills, get alerts about upcoming bills, get credit checks, set and maintain budgets, and get tips on how to save money.
With these powerful packages, no wonder Intuit is doing so well and offers investors the chance to score outsize gains.
Consider that in its fiscal fourth quarter ended July 31, sales grew 17% from the year-ago quarter to $938 million. Even better, earnings per share doubled to 18 cents.
And we can see the impact of that earnings growth on the stock’s appreciation. Over the past two years, the stock is up more than 107%, beating the S&P 500 by nearly 200%.
In other words, this is more than just a great way to play the red-hot trend of self-employed individuals.
This is one of those dependable tech leaders that you can count on for the long haul to keep you squarely on the Road to Wealth.
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Source: Strategic Tech Investor